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  "id": "popular-11-11-online-sale-2026-11-11",
  "url": "https://spill.sg/p/popular-11-11-online-sale-2026-11-11",
  "brand": "POPULAR",
  "title": "11.11 online sale: Up to 60% off, free shipping from $50",
  "summary": "POPULAR's online 11.11 sale has up to 60% off selected books, collectibles, stationery and gadgets, free shipping from $50 and a free collapsible mug with $120 spend, 11 to 16 Nov 2026.",
  "deal_type": "percent_off",
  "badge": "60% off",
  "price_sgd": null,
  "original_price_sgd": null,
  "start_date": "2026-11-11",
  "end_date": "2026-11-16",
  "time_note": null,
  "conditions": "Online only, selected items, while stocks last. Free shipping needs S$50 minimum spend; free Collapsible Mug needs S$120 spend. T&Cs apply.",
  "details": [
    {
      "heading": "11.11 Online Sale",
      "lines": [
        "11 to 16 Nov 2026, online at popular.com.sg",
        "Up to 60% off selected items: bestselling books, collectibles, stationery, gadgets and tech essentials",
        "While stocks last; POPULAR's T&Cs apply"
      ]
    },
    {
      "heading": "Spend perks",
      "lines": [
        "Free shipping with a minimum spend of S$50",
        "Spend S$120 and receive a free Collapsible Mug"
      ]
    },
    {
      "heading": "Good to know",
      "lines": [
        "Online sale, not an in-store offer",
        "The offer was announced on POPULAR's Instagram"
      ]
    }
  ],
  "promo_url": "https://www.instagram.com/p/DfmN5yrmH6x/",
  "booking_url": "https://popular.com.sg/",
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  "promo_code": null,
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  "category": "shopping",
  "status": "live",
  "all_outlets": false,
  "outlets": [],
  "hours_today": null,
  "posted_at": "2026-11-11T00:00:00.000Z",
  "source_url": null,
  "image_url": null,
  "original_url": "https://www.instagram.com/p/DfmN5yrmH6x/",
  "original_type": "instagram",
  "original_text": null,
  "confidence": "medium",
  "sponsored": false,
  "verified_by_brand": false,
  "updated_at": "2026-11-13T15:35:59+08:00",
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